Friday, 17 October 2014

LO1 editing

Game Over-Tinchey Stryder
 This video Jump Cuts every 30 seconds, this denotes to when its circling the artist it suddenly jumps to a different angle, the connotation of this is that it symbolises the importance of the artist as some sort of ideal self. Every time the screen jump cuts its flashes white in a very strobe like way, it often happens to the beat aswell, this denotes to adding effect to the jump cuts and creating a visual rythem, the connotation of this is that it will sub consciously stick the song in your head making it the ideal form of advertisment.In this video lens flares happen a lot, this happens randomly throughout the video, the dennotation of this is that draws the viewers attention.

Rudimental- Waiting all night
 This music video doesn't have any editing techniques other than cutting, this is because the music video is presented in cinéma Vitré form and if the video had been edited it would have take away from the realism of the narrative.

#ThatsNotMe- Skepta featuring JME
  This music video also doesn't feature a lot of editing, this is because the video is supposed to represent social realism. One of the editing techniques that is used is Cromekey, this is the green screen that is used so that only the for ground can be seen, this technique is used to show the DJ and his decks with the artist floating around the screen over top some old footage, this denotes to the artist wanting to represent his old rapping ways, this connotes to him wanting to symbolise the importance of keeping in touch with his past before he became a big time artist.
 Thsi video also features fade transitions between scenes, this denotes to the transitions being low budget or old, the connotation of this is that Skepta wants present the fact that you don't need high budget editing to make a music video fit its genre.

Do I Wanna Know?- Arctic Monkeys

There isn't a lot of editing in this video because the whole video is one big animation. This video uses one editing technique that covers the whole video, this is that it is edited so that it goes along with the music that is playing in the video.


Too Many Man- Boy Better Know
This video has a lot of editing. One editing technique that is used is the jump cut, this is because it shows the artist from different angles, this denotes to the artist wanting to be centre of attention, this connote to the artist feeling important. Another is the cross cut, this is used to show one artist in a club dancing but then it cuts to another artist dancing in a deferent part of the club but both of these scenes are taking place at the same time.

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